FANOS
LIVE
Last 30 days · All teams · All channels · All segments
STH·RNW91.4%+1.8|DMD·NO96+12|SPON·Q$86.2M+18.0%|YLD·AVG$214+$11|LTV$2,940+$112|CAC$38.20-$4.10|PELS·PRM94+6|MEDIA·ENG38M-4%|NOLA·HHI>150K+11%24mo|TOURISM·IDX108.4+2.1|STH·RNW91.4%+1.8|DMD·NO96+12|SPON·Q$86.2M+18.0%|YLD·AVG$214+$11|LTV$2,940+$112|CAC$38.20-$4.10|PELS·PRM94+6|MEDIA·ENG38M-4%|NOLA·HHI>150K+11%24mo|TOURISM·IDX108.4+2.1|
Consumer Journey Map

The full fan lifecycle, end to end.

Awareness → Advocacy. Every stage shows volume, conversion, revenue, dropoff, and the biggest opportunity to act.

1
Awareness
4.12M
32%
—
68%
72
2
Interest
1.32M
24%
—
76%
68
3
Purchase
312.0K
58%
$168.4M
42%
81
4
Attendance
181.0K
82%
$42.6M
18%
64
5
Engagement
148.0K
64%
$11.2M
36%
70
6
Merchandise
94.0K
38%
$28.4M
62%
84
7
Renewal
35.7K
91%
$124.6M
9%
58
8
Advocacy
32.5K
71%
—
29%
88
Stage
Volume
Conv.
Revenue
Dropoff
Opp.

What Changed

1

Needs Attention

2

Recommended Actions

2

What Worked

1